Marketing with strategic empathy can help enhance customer acquisition. We know how to use big data, extracting key insights about our consumer’s habit and purchasing patterns to better present them products and marketing campaigns. But big data insights only go …
Digital Marketing News and Tips
What is real time bidding and why is it more effective than direct bidding methods?
Real-time bidding is a relatively new technique that is being used by many auctioneers, auction houses and advertising houses in order to conduct property sale transfers and advertising inventory more smoothly. Similarly in the digital marketing space, programmatic instantaneous auction …
Executive Digital Marketing Experts – Hello World!
Here it is, Executive Digital’s first ever blog, on our brand new website! We hope this post manages to live up to the high expectations! We are excited to be putting ourselves out there on the world wide web (and …



